Saturday, July 3, 2010

Getting Naked

A Business Fable about Shedding the 3 Fears that Sabotage Client Loyalty
by Patrick Lencioni (Jossey-Bass, 2010) 220 pages | Summary: 8 pages

It’s probably not fair to review a summary, so I’ll just offer a few quick impressions of the wisdom offered in this well-written Executive Book Summary from Soundview.

In only eight pages, the editor does a superb job of condensing the storyline of a fable while retaining the key points of Patrick Lencioni’s book.

In Getting Naked, Lencioni bravely introduces the themes of vulnerability and suffering into business practice by showing how humility, selflessness, and transparency -- for the good of the client -- make good business sense.

I especially appreciated Lencioni’s focus on relationship as rationale for giving business away, and his simple explanation for why having a bad client is worse than having none.

Getting Naked provides helpful perspective for Management Consultants, Financial Advisors and Professional Practices. Buy the book or subscribe to Soundview Executive Book Summaries to fast track your business reading.

No comments:

Post a Comment